2024 Presidential Candidates Dive into Festive Spirit with Array of Holiday-Themed Merch

Nikki Haley
Credit; Jessica McGowan/Getty Images

As the holiday season unfolds, 2024 presidential candidates are getting into the festive spirit by offering an array of holiday-themed merchandise. This unique approach aims to engage voters and capitalize on the Christmas cheer as the primary season approaches. Notably, former President Trump has transformed his Fulton County Jail mug shot, following his surrender on charges related to Georgia’s 2020 election interference, into a range of Christmas items, as reported by The Associated Press.

Trump’s campaign features this mug shot on Christmas sweaters, gift wrapping paper, and stockings, along with MAGA hats decked in festive lights and shirts depicting Santa in his signature hat. Additionally, Trump has introduced digital trading cards; purchasing 47 of these NFTs grants buyers a piece of the suit he wore to jail.

Republican candidate Nikki Haley offers Christmas tree ornaments and wrapping paper, along with humorous items like “Past my prime?” drink koozies, inspired by a comment from Don Lemon that contributed to his CNN departure. Florida Governor Ron DeSantis’s campaign merchandise includes wrapping paper with an alligator in a Santa hat and items that highlight his stances on anti-masking, border policies, and critiques of President Biden. DeSantis also mocks Trump’s absence from primary debates with golf balls boasting the phrase “has a pair.”

Entrepreneur Vivek Ramaswamy is marketing a “Nikki=Corrupt” shirt, referencing a note he wrote during a recent debate. President Biden is also participating, offering sweatshirts and mugs for Biden Harris 2024, alongside items featuring his “Dark Brandon” persona, like stickers and wrapping paper.

Independent candidate Robert F. Kennedy Jr. is selling a shirt with the phrase “No shirt. No shoes. No secret service,” alluding to the Homeland Security Department’s denial of his security request. While Republican Chris Christie and Democrat Rep. Dean Phillips (Minn.) don’t officially sell merchandise, third-party stores offer various related items.

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